At StoreyLine, we believe you should be able to easily find brands that align with your values. So, we comb the net to find unique brands with diverse founders on a mission. We do a lot of research to make sure it's authentic and accurate. And once we confirm a StoreyLine-approved brand, we interview the founder to share his/her story with you.
We use 4 Key Pillars to look for Mission-led brands and community partners:
Equality / Community / Health & Wellbeing / Sustainability.

1. Empowerment
Brands that are actively promoting diversity and equal opportunity. ✔︎ BIPOC owned or Women-owned brands ✔︎ Promoting gender equality & empowerment ✔︎ Giving access to education ✔︎ Reducing wealth gap ✔︎ Fighting for social justice & Anti-racism
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2. Community
Brands that are committed to their community. ✔︎ Supporting local artisans ✔︎ Activating small businesses ✔︎ Giving back to their local economies ✔︎ Advocating for fair wage & proper working conditions
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3. Health & Wellbeing
Brands that pushes research and development for a healthy future. ✔︎ Using clean, natural, or organic ingredients-materials ✔︎ Supporting mental health initiatives ✔︎ Promoting self-care & positive image ✔︎ Encouraging transparency
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4. Sustainability
Brands that are committed to lowering their environmental impact. ✔︎ Pushing for clean water & sanitation initiatives ✔︎ Using clean energy & offsetting its carbon emissions ✔︎ Working with recyclable material or recycled material ✔︎ Creating meaningful & durable products with material that can last a lifespan (anti-fast-fashion) ✔︎ Adopting a zero waste, or no newly-made / single-use plastic principle ✔︎ Fighting for climate action & keeping our ecosystem clean - regenerative
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